🌐 Facebook ads creative iterations, Static Ads & more…
☕ The Growth Espresso Edition #91
🗓️ Friday, 27th Sep 2024
Hi, and welcome back to Growth Espresso - your one-stop destination for everything e-com.
My 5 favourite tweets on DTC Growth 🚀 #1
This tweet by @ashvinmelwani highlights a crucial shift for founders and ecommerce brand owners: creative diversity is now more important than ever. Testing 30-50 creatives a week may seem like a lot, but the real value lies in the intentionality behind it. They’re no longer just throwing ideas out there—they’re following a bulletproof process that ensures each test is strategic.
The lesson? It’s not just about volume; it’s about smart, data-driven testing. This approach can help you find what resonates with your audience faster and more effectively.
#2
This tweet by @dtc_alchemist is a must-save for founders and ecommerce brand owners! It cuts through the noise and gives you 6 scroll-stoppers to test for your next ad creatives. These fresh hooks can grab attention and boost engagement and if you’re looking to stand out, this is gold!
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#3
In this thread, @therahulissar sharing the 7 top-performing creative concepts with you. If you’re serious about boosting ad performance, these insights are exactly what you need!
#4
This tweet by @Badalpandey_ breaks down a simple, cost-effective hack: creative iteration. Instead of constantly creating new ads, you take your best-performing creative and tweak the hook—just the first few seconds or a single line of text—and suddenly, you’ve got multiple ads ready to test.
#5
3 must-see creatives that are swipe-file worthy? Yes, please! Checkout this tweet by @dwilleboordse
